What is interesting is the wide variety of companies that have participated in GOSF, from pureplay e-commerce websites like HomeShop18 and SnapDeal, we also have the likes of Adlabs Entertainment, which is leveraging GOSF to boost their properties Imagica and Aquamagica. Harjeet Singh Chhabra, CMO of Adlabs Entertainment said they expect 50-75% spike in online bookings through this partnership.